Making Impact. Profitable.
An initiative of Impact Economy Foundation
Business can be an immense force for good.
Driving solutions to the world’s most urgent challenges, from climate change to social inequality.
Yet today, we face…
A Profit Paradox
Companies achieve financial success by externalising costs to people and the planet, creating a competitive disadvantage for sustainable solutions.
A Profitability Gap
Genuinely impactful solutions are not yet sufficiently profitable, leaving numerous transformative ideas financially nonviable.
%
of the profits of companies would disappear if societal costs were fully accounted for.
It’s time to build a market that rewards impact and long-term value. A market where the most impactful companies are also the most profitable ones.
the vision
To fix the Profit Paradox and create a business case for transformation, we need to…
Make profit impactful
By redefining profit, we begin to account for a company’s most significant environmental and social impacts, both positive and negative.
Make impact profitable
By implementing market incentives that reward a company’s True Profit, we can resolve the current tensions between profitability and impact.
True Profits explained
True Profits account for the key impacts of the organisation on financial, natural, and human capital by quantifying these impacts and translating them in the language of currency (€).
With this, True Profits provide a standardised way to assess and compare a company’s performance across industries and sectors. Much like traditional financial metrics, True Profits can be measured at the organizational, project, and investment level.
the opportunity
You have the power to reshape markets.
True Profit is a global alliance of enterprises and business leaders who are shaping the future of profitability. As part of this movement, you step into this global network and help transform how the world defines profit.
Shape the agenda
Have a voice in setting the standards of True Profit.
Gain insight on True Profits
Access resources and tools that make impact measurable.
Connect with leaders
Join a global network of forward-thinking executives.
Those who lead on True Profits today, define the market of tomorrow.
the alliance
Shaping the business case for transformation
Companies transitioning toward sustainable business models still often miss clear rewards for positive impact. To achieve a sustainable economy it’s vital that financial success and positive impact reinforce each other.
The True Profit Alliance is a global collaboration of frontrunning enterprises and impact-driven leaders who share a common goal: to make profit impactful and impact profitable.
Through focused workstreams, we bring together business, policy, and finance to shape the practical roadmap toward an economy where impact becomes a competitive advantage.
Changing the mindset
True Profits change the way organisations, investors, policymakers and society perceive profit and value creation in the economy.
Changing the strategy
By making impacts visible and translated into the language of currency, True Profits put social and environmental impacts at the core of business strategy and decision-making.
Changing the rules
True Profits provides a basis for new market incentives, ensuring that the most impactful organisations and investments are also the most profitable.